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Chatbots for business

Lead generation chatbot.

24/7 capture

The bot works around the clock: no visitor leaves without a reply.

Lead qualification

Clarifies budget, need and timeline before handing off to the rep.

Instant handoff

The hot lead reaches the CRM and rep within seconds of contact.

Zero lost leads

The funnel closes in the bot: leads are not lost between the site and the team.

Captures the visitor, qualifies their need and pushes a hot lead to your CRM instantly, 24/7.

The lead-gen bot walks the visitor through a mini-funnel: clarifies budget, need and timeline, collects contact details and instantly notifies the sales rep or logs the lead in the CRM. No enquiry is lost and the first reply beats competitors — while the lead is still hot.

Quick answer

A lead generation chatbot is an automated scenario in a messenger or on the website that intercepts the visitor, walks them through a mini-funnel (budget, need, timeline), collects contact details and instantly pushes the hot lead to the rep or CRM, 24/7. Per Harvard Business Review, companies that reply to an online enquiry within an hour are nearly 7x more likely to qualify the lead. Setup from 1 week.

This page explains how a lead-gen bot works for businesses across Spain. We cover the stages of the mini-funnel inside the bot, why response speed directly affects conversion, what implementation costs and what results to expect. The bot is not just a contact form: it qualifies the lead (clarifies budget, need and timeline), filters out non-target enquiries and only passes hot contacts. Integration is possible with any CRM, WhatsApp, Telegram, Instagram Direct and the website. Below you will find a step-by-step funnel launch plan, a cost reference, a solution-level table, expert insight based on the Harvard Business Review study on lead response speed and 10 answers to common questions. At the end — our chatbot packages with real prices.

How do you set up a lead generation funnel in a chatbot?.

Seven steps from the first message to a hot lead in the CRM

The lead gen funnel in the bot is built from the first touch — the trigger (ad, website, QR) — to handing the qualified contact to the rep or CRM. Key stages: greeting and attention capture, need identification, qualification by budget and timeline, contact collection, request confirmation and rep notification. Conversion improves with speed: the faster the bot replies, the higher the probability of qualifying the lead.

Lead generation chatbot diagram: capture, qualification and CRM handoff
The bot intercepts the visitor, qualifies the need and instantly delivers the hot lead to the CRM.
  1. 1Identify traffic sources: website, WhatsApp, Telegram, ads, QR code.
  2. 2Set the funnel trigger — the first message or a button on the website.
  3. 3Write the greeting: who you are, how you help, what the user will get.
  4. 4Add qualification questions: need, budget, timeline — one step at a time.
  5. 5Request the contact (name, phone or email) — only after building interest.
  6. 6Confirm the request receipt automatically and state when they will be contacted.
  7. 7Set up an instant notification to the rep (Telegram, WhatsApp, email) with the lead data.
  8. 8Configure automatic lead logging in the CRM via API or webhook.

How much does a lead generation chatbot cost and what is included?.

Lead capture funnel via chatbot in WhatsApp and Telegram
Mini-funnel in messenger: from the first message to a qualified lead in the CRM.

Cost depends on funnel complexity, the number of channels and CRM integrations

Price is driven by the number of channels (WhatsApp, Telegram, website), the complexity of the qualification scenario and integrations with CRM or other systems. A simple bot with one channel and a basic funnel costs considerably less than a multi-channel solution with custom logic. Exact prices for chatbots are in the packages block below; the table below gives a reference by level.

LevelWhat is includedLaunch timelineWho it fits
StartOne channel, simple funnel, rep notification1 weekSmall business, first bot
Growth2–3 channels, budget and timeline qualification, CRM integration2 weeksGrowing business with a lead flow
ProMulti-channel, custom funnel, deep CRM integration, conversion analytics3–4 weeksBusiness with a sales team and high lead volume

Why is response speed critical for lead conversion?.

A lead goes cold in minutes: whoever replies first wins

A prospect's interest is at its peak at the moment of contact and drops sharply with every minute of waiting. Competitors who reply faster intercept the lead before your team can react. The lead-gen bot solves the problem at the root: it replies instantly at any time of day, captures the contact and delivers the hot lead to the rep while the lead is still on the site or has just closed the app. The Harvard Business Review study clearly demonstrated the difference between a fast and a slow response to a lead.

Expert opinion

«Firms that tried to contact potential customers within an hour of receiving an online query were nearly seven times as likely to qualify the lead as those that tried to contact the customer even an hour later.»
Harvard Business Review — Research "The Short Life of Online Sales Leads" (2011). Source

In short

In short: what the lead-gen bot delivers.

The lead-gen bot closes the core problem of lost enquiries: it captures the visitor instantly, walks them through the mini-funnel (budget, need, timeline), collects the contact and delivers the hot lead to the rep or CRM — 24/7 without days off. First response speed directly affects the probability of qualifying a lead: the faster the reply, the higher the chance of getting ahead of competitors. Integration works via WhatsApp, Telegram, website and any CRM with an API. Cost depends on the number of channels and funnel complexity; launch from one week. Request a quote — we will prepare your chatbot plan within 24–48 hours.

Chatbots for business

Business chatbots

Bots on WhatsApp, Telegram, Instagram and your site. They answer questions, book meetings and accept payments 24/7.

Set up once — runs 24/7. All prices include 21% VAT.

Your first bot in 5–10 days

SEO7 Start

from€590

WhatsApp bot with basic FAQ and Telegram notifications. Answers frequent questions 24/7. Fast start with no fuss — the bot works for you from day one.

à la carte
€890−€300
Timeline
5–10 days
  • WhatsApp + basic FAQ bot
  • Scripts up to 10 questions
  • Lead alerts in Telegram
Top

A bot that sells

SEO7 Pro

from€1390

Lead-gen bot with quiz, Admin bot with Calendly and full CRM integration. Captures leads, books meetings and pushes deals to Bitrix24 or amoCRM automatically.

à la carte
€1890−€500
Timeline
14–21 days
  • Lead-gen bot + quiz
  • Admin bot with Calendly
  • Full CRM integration
Pro

Full AI automation

SEO7 Max

from€2990

Shop bot with online payments, AI for any question and all channels including Instagram Direct. The bot works as a live manager — accepts orders, payments and guides clients through the funnel.

à la carte
€3990−€1000
Timeline
21–30 days
  • Shop bot with online payments
  • AI for free-form questions
  • All channels + Instagram Direct

All prices include VAT (21%).

Shall we discuss your project?

A short brief — we’ll come back with a plan and quote within 24–48 h. No pressure.

Frequently asked questions.

Related links.