Visibility in LLMs
📊 What is Share of Model
Percentage of AI responses that mention your brand versus competitors. Measures your visibility in LLMs.
🔍 Source Analysis
Identify whether Reddit, Quora, or your own website generates more mentions in ChatGPT, Gemini, and Claude.
📈 Actionable Data
Get insights to adjust your content strategy and increase your share in AI responses.
🎯 Competitive Advantage
Outperform your rivals by appearing more frequently in AI assistant responses.
Discover what percentage of artificial intelligence responses mention your brand compared to competitors.
With the growing adoption of assistants like ChatGPT, Gemini, and Claude, measuring your Share of Model has become critical. This metric indicates how often your brand appears in AI-generated responses, revealing which sources (Reddit, Quora, your own content) dominate citations. In 2026, optimizing this share is key to maintaining digital relevance.
📊 What is Share of Model
Percentage of AI responses that mention your brand versus competitors. Measures your visibility in LLMs.
🔍 Source Analysis
Identify whether Reddit, Quora, or your own website generates more mentions in ChatGPT, Gemini, and Claude.
📈 Actionable Data
Get insights to adjust your content strategy and increase your share in AI responses.
🎯 Competitive Advantage
Outperform your rivals by appearing more frequently in AI assistant responses.
Quick answer
Share of Model measures the percentage of AI responses that mention your brand. In 2026, analyzing this metric allows you to optimize content to appear in ChatGPT, Gemini, and Claude. Tools like SEO7.es offer customized reports.
Share of Model is an emerging SEO metric that quantifies a brand's visibility in responses generated by large language models (LLMs). Unlike traditional web traffic, it measures how often an LLM cites your brand, product, or content when answering user questions. This metric is especially relevant because AI assistants are replacing classic searches. Our service analyzes responses from ChatGPT, Gemini, and Claude to determine which sources (Reddit, Quora, your website, blogs, etc.) generate the most mentions. With this data, you can adjust your content strategy to dominate AI responses.
Share of Model (SoM) is the percentage of responses generated by AI assistants that mention a specific brand, product, or content. In 2026, with the consolidation of ChatGPT, Gemini, and Claude as primary information sources, SoM has become a critical KPI. According to a Gartner study, 65% of users trust AI responses for purchase decisions. Therefore, if your brand does not appear in those responses, you miss opportunities. Measuring SoM allows you to identify which channels (Reddit, Quora, your website) are generating mentions and optimize your content to increase your presence.
So ChatGPT, Gemini, Perplexity and Google AI Overview recommend your company when a customer asks “who’s the best in Valencia”.
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Each LLM has biases in the sources it cites. ChatGPT (OpenAI) tends to prioritize high-authority content like Wikipedia and .edu sites, but also cites Reddit for niche topics. Gemini (Google) favors its own web index, giving more weight to sites with good SEO and structured data. Claude (Anthropic) is more cautious and cites verified sources like academic journals and established media. In 2026, a comparative analysis reveals that brands with a presence on Reddit and Quora get 30% more mentions in ChatGPT, while those with data in Knowledge Graph stand out in Gemini. Our service breaks down these differences so you can adapt your strategy for each platform.
| LLM | Your brand mentions | Main source | Leading competitor |
|---|---|---|---|
| ChatGPT | 45% | Competitor A (52%) | |
| Gemini | 38% | Own website | Competitor B (41%) |
| Claude | 29% | Media | Competitor C (35%) |
To increase your Share of Model, you must create content that LLMs consider relevant and authoritative. First, publish original, well-structured content on your website, using data and citations from reliable sources. Second, actively participate in platforms like Reddit and Quora, answering questions with links to your site. Third, optimize for featured snippets and structured data (schema.org), as Gemini frequently uses them. Fourth, get backlinks from high-authority sites. According to a Think with Google report, brands that appear in at least three different sources (web, Reddit, Quora) double their SoM. Additionally, monitor changes in LLM algorithms, as updates can alter preferred sources.
Expert opinion
«Brands that diversify their citation sources (own website, forums, media) achieve a Share of Model 40% higher than those relying on a single channel.»
Share of Model is the key metric in 2026 to measure your brand's visibility in AI assistants like ChatGPT, Gemini, and Claude. By analyzing which sources generate the most mentions (Reddit, Quora, your website), you can adjust your content strategy to dominate responses. Our service offers a detailed report with actionable data. Request your analysis and start increasing your share in the AI era.
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