Ranking on Google
Core Web Vitals
We check LCP, CLS and INP — speed and stability signals that Google factors into rankings.
Indexation and crawling
We find pages blocked from indexation and crawl errors robots cannot get through.
Duplicates and redirects
We identify duplicate content, broken links and redirect chains that dilute site authority.
Mobile version
We check Mobile-First Index: correct viewport, mobile speed and interface usability.
We find everything blocking your site from ranking: speed, indexation, errors, duplicates and structure.
A technical audit is the X-ray of your site before SEO work begins. We check Core Web Vitals, robots.txt, sitemap, redirects, mobile version and architecture. The output is a prioritised fix list with estimated impact on rankings.
Core Web Vitals
We check LCP, CLS and INP — speed and stability signals that Google factors into rankings.
Indexation and crawling
We find pages blocked from indexation and crawl errors robots cannot get through.
Duplicates and redirects
We identify duplicate content, broken links and redirect chains that dilute site authority.
Mobile version
We check Mobile-First Index: correct viewport, mobile speed and interface usability.
Quick answer
A technical SEO audit is a thorough review of the technical factors that affect Google rankings: page speed and Core Web Vitals (LCP, CLS, INP), correct robots.txt and sitemap, indexation, crawl errors, duplicate content, redirects and the mobile version. After the audit you get a prioritised fix plan with an estimated ranking impact for each point. Request a quote — we reply within 24–48 hours.
This page covers the technical SEO audit: what we check, why it matters for Google rankings and how we prioritise fixes. A technical audit is the foundation of any SEO campaign: without correct indexation, decent speed and a clean structure, even great content will not reach the top. By technical audit we mean checking Core Web Vitals and Page Experience, robots.txt and sitemap.xml files, indexation settings, crawl errors (4xx, 5xx), redirect chains, duplicate content, mobile adaptation and link structure. All of this determines how Googlebot crawls the site and how well pages enter the index. Below you will find the step-by-step audit process, a timeline reference, a table of audit blocks with their ranking impact and answers to common questions. At the end — our SEO packages with real prices and related services.
The audit starts with data collection via Screaming Frog, Google Search Console and PageSpeed Insights, then we work through each technical block in sequence. For every issue we estimate the potential ranking impact and the effort to fix it, so the output is not just a list of errors but a ready-to-use action plan with priorities.
The technical audit covers four main blocks: speed and Core Web Vitals, indexation and crawling, duplicates and redirects, and the mobile version. Each block affects how Googlebot crawls the site and how well pages enter the index. Ignoring any of them reduces site visibility regardless of content quality.
| Audit block | What we check | Ranking impact |
|---|---|---|
| Speed and Core Web Vitals | LCP, CLS, INP; PageSpeed Score; compression, cache, critical CSS | Direct ranking signal; affects CTR and bounce rate |
| Indexation and crawling | robots.txt, sitemap, noindex, 4xx/5xx, link depth | Pages outside the index do not rank at all |
| Duplicates and redirects | Canonical, URL parameters, 301/302 chains, duplicate meta | Splits page authority; may trigger penalties |
| Mobile version | Mobile-First Index, viewport, mobile speed, tap targets | Google indexes the mobile version first — errors here are critical |
Core Web Vitals are three page speed and stability metrics: LCP (largest contentful paint), CLS (cumulative layout shift) and INP (interaction to next paint). Google included them in the ranking algorithm as part of Page Experience signals. A site with poor Core Web Vitals loses to competitors in search results all else being equal, even if its content is stronger. A technical SEO audit always starts by measuring these metrics and finding the root causes of any failures.
Expert opinion
«Page experience signals, including Core Web Vitals, are used as a ranking factor. Technical site health is the foundation: without it, quality content does not reach the top.»
In short
A technical SEO audit uncovers everything blocking Google from properly crawling, indexing and ranking your pages: Core Web Vitals issues, errors in robots.txt and sitemap, incorrect indexation, duplicates, redirects and the mobile version. Without fixing technical issues, any investment in content and links delivers less than it could. The output is not just a list of errors but a prioritised action plan with the estimated ranking impact of each fix. For most sites, resolving critical technical errors produces a visibility increase within the first 4–8 weeks. Request a quote — we will prepare your SEO plan within 24–48 hours.
SEO promotion in Google
Technical audit, local SEO, E-E-A-T content, link-building. We rank your site for the searches your local customers actually do.
Subscription model — results appear from month 2–3. All prices include 21% VAT.
All prices include VAT (21%).
A short brief — we’ll come back with a plan and quote within 24–48 h. No pressure.
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