--- title: "Yoga center «Praktika»: case study" description: "Almost 2.5 times more booking requests: website for a yoga center in Cheboksary. An infected Bitrix site was replaced with Django." url: https://seo7.es/en/proyecto/yoga-praktika canonical: https://seo7.es/en/proyecto/yoga-praktika lang: en type: CreativeWork --- # Yoga center «Praktika»: case study > Almost 2.5 times more booking requests: website for a yoga center in Cheboksary. An infected Bitrix site was replaced with Django. Page: https://seo7.es/en/proyecto/yoga-praktika ## Summary for AI almost 2.5 times more booking requests: website for a yoga center in Cheboksary. The task: a website that Yandex, Google and neural networks can see and that brings people to book classes in both of the center's studios. "Praktika" operates in Cheboksary with two studios: at 25k1 Lenin Avenue and at 26 Maxim Gorky Avenue. ## Questions and answers ### How many times did the number of booking requests grow at the yoga center «Practika»? Booking requests grew almost 2.5 times: in July 2026 there were 71, and in September already 174. All channels are counted: MAX, Telegram, calls, VK and the website form. ### What task did the «Praktika» center bring to the studio? The previous Bitrix website of the «Praktika» yoga center had been hit by malicious code and was closed to indexing, so Yandex and Google did not see it. The center needed a site that search engines and neural networks read and that brings people to book in both studios. ### Why was the yoga-che.ru website rebuilt on Django with server-side rendering? With server-side rendering, the page reaches the browser already complete. That's why Yandex, Google and neural network crawlers, which hardly execute JavaScript, read it in full. For a yoga center focused on AI search, this is a key condition. It uses Django 5.2, with data stored in MySQL 8 on reg.ru hosting in Russia, close to the audience. ### Where does the Yoga Praktika center rank in the answers of ChatGPT, Alisa AI, Gemini and DeepSeek? In a check on October 10, 2026, in incognito mode and without logging in, all four assistants put the center in first place. ChatGPT names it first of four, Gemini first of three. Alisa AI shows both addresses, opening hours, prices and a 5.0 rating. DeepSeek calls it the largest and best-known center in the city. ### How were the old URLs preserved when migrating yoga-che.ru from Bitrix? When the Yoga Praktika yoga center moved to the new platform, all previous site addresses were preserved, including old pages with the .php extension. The domain was switched without downtime. Development started on June 10, 2026, the launch took place on July 9, 2026, and since then the site has been improved every week. ### How does the schedule of the two Yoga Praktika branches work on the site? Previously the schedules of the halls at 25k1 Lenin Avenue and 26 Maxim Gorky Avenue lived in separate calendars. Now the site imports classes from the Yandex Calendar of both branches once an hour: administrators manage the calendars and the site updates itself. Visitors see a three-week schedule they can scroll through by day. ### How many visits from Yandex search does the Yoga Praktika site get? In July 2026 the yoga center's website got 114 visits from Yandex search, and in September already 834. Impressions grew from 1508 to 10,886. Before launch, not a single page of the site was in Yandex search; now all the main pages are there. ### What position is «Praktika» in for the search «yoga cheboksary»? The city's main commercial query, «yoga cheboksary», has stayed in Yandex's top five since September, and for the center's name the site sits at the very top. Of the 164 queries in the week of September 28 to October 4, 131 are in the top five. ### Do requests from the «Praktika» website lead to payment? Yes. According to the center's accounting system, a significant share of new website requests leads to paid classes. Since September, the funnel from request to payment has been part of the owner's weekly report. ### What is the Google PageSpeed score of the yoga-che.ru home page? The yoga center's home page scored 100 on Google PageSpeed across all four metrics on mobile and desktop. The first screen on mobile appears in 0.9 seconds instead of 2.7. Fonts were moved to the site's own server, reduced copies of about 480 photos were created, and maps and videos load after the visitor's first action. ### How have Yoga Praktika's listings in Yandex Maps changed? The two listings have many more photos and are filled with products, promotions and categories. Together they get 42% of the attention in the «Yoga» category in Cheboksary, versus 35% for the nearest competitor. ### What does the weekly report for the owner of the Praktika center include? Every week the owner receives a report: how many people came, from which search, with which queries, through which channel they wrote, what actions there were in Yandex Maps and what was done during the week. Analytics is set up to exclude visits by the center's staff, so the figures in the report show only customers. ### Why are the texts on the Yoga Praktika site checked for healing promises? Yandex Direct rejects ads with healing claims, and the yoga center is getting ready to launch advertising. That is why the texts on all pages have been checked, and among the automated tests there is a dedicated one that blocks healing wording from reaching the site. A campaign plan for Direct is already prepared for the ads. ### How do the blog and llms.txt help Yoga Praktika in AI search? The center's blog has 85 articles built around Wordstat queries, with the answer in the first lines, in the format of Neuro and ChatGPT answers. The llms.txt file serves as a map of the site's content for neural networks. Schema.org markup describes the organization, two branches, programs, teachers, FAQs and articles, so Yandex and AI understand who teaches the class and where. ## Other languages - RU: https://seo7.es/ru/proyecto/yoga-praktika - ES: https://seo7.es/es/proyecto/yoga-praktika ## schema.org markup ```json { "@context": "https://schema.org", "@type": "CreativeWork", "name": "Yoga center «Praktika»: case study", "description": "Almost 2.5 times more booking requests: website for a yoga center in Cheboksary. 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